Branding as Communication
By:Susan B. Barnes
Published on 2017-01 by Peter Lang Incorporated, International Academic Publishers
By combining a scholarly approach with case studies and examples, this text bridges the worlds of communication and business by providing a single vocabulary in which to discuss branding. It brings these ideas together into a coherent framework to enable discussions on the topic to occur in a variety of disciplines.
This Book was ranked at 29 by Google Books for keyword pastels.
Book ID of Branding as Communication's Books is eN3rjgEACAAJ, Book which was written bySusan B. Barneshave ETAG "QHaqfgGHmtQ"
Book which was published by Peter Lang Incorporated, International Academic Publishers since 2017-01 have ISBNs, ISBN 13 Code is 9781433128035 and ISBN 10 Code is 1433128039
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Book which have "204 Pages" is Printed at BOOK under CategoryBranding (Marketing)
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